Monday, October 29, 2007

Hacking Ads?

I Hate Love Hate Love respond with strong emotions to advertising. Bad advertising will make me change the channel in an instant, really bad advertising makes me turn of the TV or radio.

Apple, love em or hate em, make some reasonably cool ads. I was floored to learn a new television ad for their iPod touch was actually a tweaked fan-ad found on Youtube.

Here's the video:

As a believer in empowering people and celebrating success I applaud Apple for making a great move.

AdHack opened my eyes and mind to DIY advertising, although I've always been one to ask "real people" rather than trust a marketeer. It's exciting to see something they've been evangelizing produce such great results.

Their post on the subject links to Digg comments as kind of a proof-of-concept. Man, I like it when Mondays make me happy.

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